Social Media Design: Marmalade Café
Marmalade is a Seattle café offering espresso, gelato, and crepes. They value innovation in their flavors along with using simple, high-quality ingredients. They sought to create an upbeat and humorous tone in their online presence.
Social Media Menu
Given the frequent rotations and additions of new flavors, it was impractical to have a written menu. Instead, we opted to use Instagram showcase the wide array of flavors Marmalade creates while also highlighting newly released flavors to followers.
Special Event Posts
Father's Day Video: What kind of Gelato dad do you have?
Fremont Solstice Festival Video: What are your solstice scoops, Seattle?
"Behind The Scenes" Reels
These reels demonstrated good engagement early on. While maintaining the light tone, they allowed customers to get some insight into some aspects of how Marmalade's offerings are prepared.
Local business Collaborations
As a small business with high standards for its ingredients, it was important to the Marmalade team that we recognize other small businesses that contributed to our products.
